Mr. Lapeire joined White Lodging in 2007 and is directly responsible for overseeing 20 hotels along the East Coast. His primary responsibilities include assisting hotel's achieving top line sales through proactive sales efforts including group, catering, business transient and social segments as well as STAR data analysis, business plan review and talent acquisition in the area of sales. Previously, Mr. Lapeire held a successful 14-year career with Marriott International in various positions including Account Executive, General Manager, Regional Director of Sales and Marketing and Market Director. During his time as General Manager of the Bridgewater Marriott, he received the prestigious 2006 Hotel of the Year award from Marriott International. Mr. Lapeire received a Bachelor of Science in Marketing from Syracuse University.